Business & Tech

Vince Wilfork Films Eastern Bank Holiday Commercial in Sharon

The commercial was filmed to help boost a new partnership with the U.S. Marine Corps Reserve's Toys for Tots program for the holiday season.

Vince Wiflork, star defensive tackle for the New England Patriots, made a stop over in Sharon this week. 

Wilfork stopped by the South Main Street branch of Eastern Bank to film several TV spots promoting a partnership between Eastern Bank and the U.S. Marine Corps Reserve's Toys for Tots Campaign. 

Starting Thursday, Eastern Bank's 94 offices began serving as official toy drop-off locations. Members of the public are encouraged to drop off new and unwrapped toys at any Eastern Bank branch through Monday, Dec. 17, according to a statement from Eastern Bank Thursday.

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“I’m excited to team up with Eastern Bank and Toys for Tots,”  Wilfork said in the statement.  “I encourage all of my fans to visit an Eastern Bank branch and donate a toy – no gift is too small or too large.”

The TV advertisement features Wilfork and Eastern Bank Chairman and CEO Richard Holbrook. Radio ads are also planned, as is a social media campaign with Facebook

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Eastern Bank is also asking residents to Tweet their Toys for Tots donations to @Wilfork75 and @EasternBank using the hashtag #easterntoys. Wilfork will then retweet as many photos as he can to his 121,000-plus followers. Residents are also encouraged to post a photo of their donation to Eastern Bank’s Facebook page at Facebook.com/EasternBank.


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